Leading Oregon Real Estate Agencies Join Forces to Form Largest Real Estate Company in State for Sales Volume Under Sotheby’s International Realty Brand

2275 NW Lakeside Place, Bend, OR 97703
Presented by Ryan McGlone | Offered at $3,500,000 | MLS# 220144243

From prnewswire.com

Sotheby’s International Realty today announced that its independently owned and operated affiliate, Cascade Sotheby’s International Realty in Oregon, has merged with local firm, The Hasson Co., which achieved more than US$2.8 billion in sales volume in 2021. The partnership brings together two of the biggest real estate firms in Oregon that will now operate as Cascade Hasson Sotheby’s International Realty.

In 2021, the two companies achieved a combined total of US$6 billion in sales volume, and through the partnership, are now the largest real estate company in Oregon in terms of sales volume. Cascade Hasson Sotheby’s International Realty will now consist of a total of 22 offices and 575 independent sales associates.

“The integration of Cascade Sotheby’s International Realty and The Hasson Co. combines the prowess and renown of two leading real estate firms in Oregon,” said Philip White, president and CEO of Sotheby’s International Realty. “This strategic partnership solidifies their position as a leading residential real estate firm in the state of Oregon. I greatly look forward to supporting Deb, Steve, Lynae, and the entire Cascade Hasson Sotheby’s International Realty team.”

“Our partnership with The Hasson Co. brings together the strengths and synergies of two established, family-run businesses,” said Deb Tebbs, co-CEO of Cascade Hasson Sotheby’s International Realty. “In addition to being affiliated with the most trusted and recognized real estate brand in the world, our clients know they can rely on us for global representation with a local family feel from listing to close.”

As part of the merger, Steve Studley and Lynae Forbes will remain in place as Co-CEO and President, respectively. The strategic integration unites two well-respected, family-run organizations that will service the state of Oregon and the Southwest Washington region. The partnership expands the firm’s service areas to include the cities of West Linn and Wilsonville, Oregon, and builds upon the company’s existing locations in Portland; Ashland; Bend; Cannon Beach; Vancouver, Washington; and more.

Cascade Hasson Sotheby’s International Realty is part of the Peerage Realty Partners portfolio.

Full article at prnewswire.com


A Majority of Consumers Say It’s a Good Time To Sell Your House

60450 Sunset View Dr, Bend, OR 97702
Presented by Silvia Giffin-Knight | Offered at $1,395,000 | MLS# 220142805

From Keeping Current Matters

If you’re a homeowner thinking about selling your house, you’re probably looking for the best time to make your move. That means you’re likely balancing a number of factors, like your changing needs, where you’ll go when you sell, and today’s mortgage rates in order to time it just right.

According to recent data, that sweet spot could already be here. The latest Home Purchase Sentiment Index (HPSI) by Fannie Mae finds that 76% of consumers believe now is a good time to sell.

The graph below shows the percentage of survey respondents who say it’s a good time to sell a house. The big dip in March and April of 2020 reflects how consumer sentiment dropped at the beginning of the pandemic as uncertainty about the health crisis grew. Since then, the percentage has grown consistently as more people feel confident it’s a good time to sell.

In fact, survey respondents think it’s an even better time to sell a house today than they did in 2019, which was a strong year for the housing market. The latest survey results indicate one of the strongest peaks in seller sentiment in nearly three years (see graph below):

What Makes Today a Good Time To Sell?

One reason so many people think it’s a good time to sell is because there are still more buyers in today’s market than there are homes for sale. That’s driving home prices up, making it a good time to sell your house.

And if you’re on the fence about whether or not to sell because you don’t know where you’ll go once you do, know that you might have more options today than in previous months. That’s because the number of homes coming onto the market has grown each month since the start of the year. When more homes come onto the market, it gives you more opportunities to find one that meets your changing needs.

Full article on Keeping Current Matters


Homeowners See 12-Month Equity Gain of $64K

6301 NE 232nd Ave, Vancouver, WA 98682
Presented by John Fitzgerald | Offered at $1,499,950 | MLS# 22129442

From REALTOR® Magazine

Rising home prices keep pushing up equity for homeowners. The average homeowner gained about $64,000 in equity from the first quarter of 2021 to the first quarter of this year, according to a new report from CoreLogic.

About 62% of all properties nationwide saw an increase in annualized equity gains in the first quarter. California, Hawaii and Washington posted the highest average equity increases at $141,000, $139,000 and $114,000 respectively, according to the report. On the other hand, the states seeing the lowest equity gains were Iowa ($17,300) and North Dakota ($19,000).

This chart from CoreLogic shows the average equity gains from last year’s first quarter to this year’s in each state across the country.

Full article on REALTOR® Magazine


How Homeownership Impacts You

20137 SW Inglis Dr, Beaverton, OR 97007
Presented by Dennis Coxen | Offered at $1,788,111 | MLS# 22509699

From Keeping Current Matters

June is National Homeownership Month, and it’s the perfect time to reflect on how impactful owning a home can truly be. When you purchase a house, it becomes more than just a space you occupy. It’s your stake in the community, an investment, and a place you can put your stamp on.

If you’re thinking about buying a home this year, here are some of the benefits you’ll experience when you do.

The Emotional Benefits of Homeownership

Because it’s a place that’s uniquely yours, owning a home can give you a sense of pride and happiness in several ways.

Your Home Can Reflect Your Tastes and Personality

Investopedia puts it like this:

“One often-cited benefit of homeownership is the knowledge that you own your little corner of the world.”

That knowledge can lead to a powerful, emotional connection to the place where you live. But so can the realization that your home will grow with you. Because it’s yours, you have the freedom to make updates to it as your needs and tastes change. As Logan Mohtashami, Lead Analyst for HousingWire, says:

“The psychology is that this is yours and you’re going to make it as good as possible because you’re in for a long time, . . . “

And that can create a greater sense of ownership, pride, and connection with your home and your community.

It Can Enhance Your Neighborhood and Civic Engagement

Homeownership can lead you to get even more involved with your local area. After all, you’re putting your roots down in a location and will want to do what you can to help improve it, much like your home. In a recent report, the National Association of Realtors (NAR) says:

“Living in one place for a longer amount of time creates and [sic] obvious sense of community pride, which may lead to more investment in said community.”

The Financial Benefits of Homeownership

When you choose to become a homeowner, you’re making a financial decision as well. That’s because your home is also an investment.

It Can Help You Feel Financially Stable

Homeownership is truly one of the best ways to improve your long-term financial position. Not only will you have a predictable monthly housing expense that can benefit your budget in the short term, but you’ll also gain equity as your home appreciates in value and you make your monthly mortgage payment. As Freddie Mac says:

“Building equity through your monthly principal payments and appreciation is a critical part of homeownership that can help you create financial stability.”

It Can Grow Your Wealth

Because of your growing equity, you can build your net worth as a homeowner. And when you compare the difference in net worth between a renter and a homeowner, it’s clear that owning a home truly offers a great way to build your long-term financial position.

According to the latest data from NAR, the median household net worth of a homeowner is roughly $300,000, while the median net worth of renters is only about $8,000. That means a homeowner’s net worth is nearly 40 times that of a renter.

Full article on Keeping Current Matters